We know the beef rearing process inside out, from field to finished product. Because of this we can ensure that all of the meat sourced for our products is reared on grass-based based farms using traditional, sustainable methods of agriculture.

Our family has been rearing beef in Pembrokeshire for more than four generations, with the next following closely behind! Therefore, we know the difference between rearing good and exceptional meat, a standard we won't compromise on.

Grass-based livestock production in Wales utilises natural rainfall and the excellent grazing potential available on our own doorstep. Using locally grown feeds is better for cattle and better for the environment.